Maine Turnpike Authority
print advertisements, graphics, emblem design
To keep their more than 86 million drivers safe each year, Maine Turnpike Authority knows the importance of clear communication. When Turnpike improvements and construction occur, large amounts of information need to be relayed to drivers in a concise and captivating way. To distill detailed messaging, we created ads with eye-catching headlines, strong graphic elements and imagery, and easy-to-understand diagrams that illustrate complex traffic patterns. 
Scroll down to see a selection of print ads, and click on any image to enlarge or view as a slideshow.
work zone safety print ads
70th Anniversary print ad and emblem
exit 44 ORT print ads
E-ZPass print ads
Turnpike improvements & detours print ads
All work for Maine Turnpike Authority was done with Woodbury & Morse Advertising and Public Relations of Portland, Maine.